Liz Ross will headline the May 27 Sunrise Executive Series at Gibson’s Bar and Steakhouse on Rush in Chicago.
As global chief marketing officer, Liz Ross is responsible for further defining the mission and vision of the firm’s network through clear articulation of the products, services and client solutions that differentiate IPG Mediabrands from its competitors.
Prior to joining IPG, Liz was North America president at BPN. Under her leadership, BPN NA doubled its billings with major clients including Hillshire Brands and Morgan Stanley. Before joining BPN, she was CEO of Geomentum, an IPG Mediabrands agency, delivering excellence in the realms of shopper and geo-targeted marketing strategy, and as North American CEO of IPG Mediabrands Ventures.
A veteran of the industry for nearly 20 years, Liz has been chief growth officer at Publicis Groupe’s Digitas, U.S. president at Tribal DDB, and Modem Media in San Francisco, where she led the business development groups in San Francisco and Norwalk, Conn. She has been associated with J. Walter Thompson in Chicago and New York.Liz was inducted into the American Advertising Federation (AAF) Hall of Achievement in 2008 and was named a “Woman to Watch” by Advertising Age in January of 2008. She received bachelor’s degree in advertising from the College of Communication Arts and Sciences at Michigan State University.