How Brands Can Conquer Data Governance with AI on the Rise

Marketers are rightly excited about the potential of AI to be transformative, both in how we operate as well as how we engage with customers and consumers – but this new terrain can also be a minefield.

Join us to consider what responsible AI means in practice and how using AI the right way can add value and credibility to your brand. As part of the session, John will walk you through existing and forthcoming AI regulations to set you firmly on the path to success. 

NOTE: This workshop is virtual and will be recorded.

Key takeaways:

1.      Understand what responsible AI means to marketers. 

2.      Appreciate how using responsible AI builds better brands. 

3.      Navigate a clear path through a constantly changing regulatory landscape.

AGENDA

12:00PM Introductions

12:05PM Featured Presentation Begins

12:45PM Q& A

12:57PM Wrap-up

Our Speaker

John Lloyd

John Lloyd, Securys Practice Lead

A qualified privacy professional, John Lloyd provides data privacy consulting advice and support to enterprise clients across multiple sectors.He is also part of the aiEthix team, the AI practice within Securys which provides a suite of dedicated AI services to companies of all sizes. As Practice Lead, he has client-facing responsibilities and is currently advising several clients on AI design and governance to support the safe and ethical deployment of their AI tools. John has worked in a wide variety of leadership roles in diverse sectors, including media, healthcare and non-profit. He enjoys taking the reins of complex but rewarding projects for various-sized organizations.

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