Connex Connex – March 13, 2024
Wednesday, 13 March 2024 6:00 pm - 8:00 pm
Stay connected through Connex! The second Wednesday of every other month, this networking event brings together marketers from every industry to network over hot marketing topics in small groups.
Topic 1: Loyalty Marketing
Mary Brennan
Marketing Loyalty & Strategy Director, Lettuce Entertain You Restaurants
Topics we will discuss and please being your own experience with loyalty marketing to share:
– When & Why the program was founded.
– History of the program in our company.
– Powerful analytics it provided.
– Information about our app and when it was launched.
– Feedback we get from our frequent diner members.
– Why we think our program works so well.
Topic 2: The Marketing Team of One
Lidia Varesco Racoma
Brand Strategist & Marketing Designer, Lidia Varesco Design
Are you a marketing team of one? What’s on your mind? This discussion is led by one of AMA Chicago’s Marketing Team of One Special Interest Group co-chairs. Lidia empowers organizations to make a change through strategic branding and marketing design. She is a blogger and speaker and leads branding and creative marketing workshops and courses for nonprofits, associations and small businesses around the world. Lidia Varesco Design is a certified woman-owned business (WBE/WOSB) and celebrated 20 years in business in November 2020.
Topic 3: Speed Networking
In this breakout group, you will meet 3-4 people for a 5-minute conversation with each. Bring your business cards!
