At this Signature Speaker Series event, Mathew Sweezey of Salesforce will lead a discussion on how the new technological advances will change the buyer’s journey and what a post-cookie future means for marketers.
Key takeaways:
Learn how AI, VR, voice, and chatbots will change the buyer’s journey
Understand the marketing transformation model and why it is the key to becoming a high performing marketing organization
See what it takes to succeed in the post-cookie future
Mathew Sweezey | Director of Market Strategy, Salesforce
Mathew Sweezey is the Director of Market Strategy for Salesforce, and author of The Context Marketing Revolution (HBR 2020). He is regarded as one of the leading minds on the future of marketing and his visionary insights into consumer behavior, technology, and new business strategies have changed the way startups, Fortune 500, and nonprofit organizations alike find customers, breakthrough, and build modern brands. In addition to his work with brands, Mathew is the host of the award-winning podcast The Electronic Propaganda Society and an accomplished writer having written for The Economist, Forbes, HBR The Observer, and Adage.
This is an online event. Zoom meeting details will be emailed to registrants 48 hours, 2 hours, and 10 minutes before the event.
Mailing List
Receive updates about our news, events, best practices in marketing and much more.
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Read more.ACCEPT
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
