Sway Factory, Inc. is many things, but it’s not a factory! It’s a consulting, speaking & training company focused on teaching professionals how to create demand for who they are and what they do. Our clients are business owners, high potential leaders, sales teams, human resource professionals, marketers… Any and every go-getter who wants to understand how to harness the power of personal branding to generate sales, boost talent acquisition and retention, increase return on marketing investment, or catapult their career.

Founder Sima Dahl, CSP has traveled from Boston to Budapest to share her expertise with organizations of all sizes. Be it coaching a private client, delivering a mainstage keynote at a conference, or developing an on-demand course for staff, no two programs are identical. Our corporate clients include such brands as Allscripts, CDW, Harley Davidson, Mesirow Financial, Orbitz, United Airlines, and Zebra Technologies as well as privately held companies and start-ups too. We’ve worked with associations including American Bus Association, American Marketing Association, Meeting Planners International, National Electrical Contractors Association, International Food Manufacturers Association, United Benefit Advisors, and more.

Get a sense of Sima’s on-stage style at and if you want to learn more, fill out the contact form on, call 312-884-1888, or email