Celebrate Marketing Excellence at the Inaugural Palmer Marketing Awards

Be part of a high-energy evening at the House of Blues Chicago to celebrate bold ideas, standout campaigns and the marketers behind them.

Whether or not you submitted work this year, the Palmer Marketing Awards Ceremony is the place to be. You’ll connect with Chicago’s top creatives, strategists and brand leaders—and leave inspired by the best marketing work of the year in eight different categories.

The 2025 Palmer Marketing Awards will recognize winners in these 8 categories:

• Integrated Marketing
• Momentum
• Engagement
• Not-for-Profit Marketing
• Influencer Collaboration
• Best Use of Generative AI
• Product or Service Launch
• B2B Marketing

The ceremony culminates with the Palmer Grand Champion Award, recognizing the most outstanding submission across all categories.

The evening includes:

1. 🍸 Happy Hour | 5:30–6 p.m. – Sip, mingle and connect with fellow marketers
2. 🎤 Award Program Begins | 6 p.m. – Our emcee will kick off the show, introduce the evenening’s speakers, then reveal the winners in eight marketing categories, followed by the final honor: The Palmer Grand Champion Award!

Speakers

Dan Moriarty | CMO, Chicago Fire FC and 2025 Palmer Judge

Dan is a seasoned marketing leader currently serving as CMO for the Chicago Fire FC. He was previously VP of Marketing at the Chicago Bulls, where he focused on building a progressive marketing function by leading brand, marketing, digital product, performance marketing and basketball programming teams. He also served as a Digital Consultant for the Chicago White Sox. 

He excels in building high-performing teams, aligning marketing efforts with organizational strategy and driving impactful initiatives.

As the Director of Digital Strategy at Hyatt Hotels, Dan led global and local social efforts, defining clear strategies and managing a team to drive ROI. 

Beyond his professional endeavors, he is passionate about cooking, traveling, reading and staying active through sports and exercise.

Dan’s LinkedIn

Jenny Lindquist | Senior Director, Full Funnel Marketing — Sweet Snacking, Kellanova

Jenny is a dynamic marketing leader specializing in full-funnel and integrated marketing for Sweet Snacking at Kellanova. She drives paid, owned, and earned media strategies, spearheads the activation process, and leads the category IAT’s — overseeing internal and external marketers to craft breakthrough campaigns with seamless connectivity across channels.

Her most notable career achievement has been leading the creation of the Pop-Tarts Bowl — a bold, culture-driving brand platform that transformed a standard college football sponsorship into a viral sensation. The campaign earned the Cannes Lions Grand Prix and delivered the biggest earned media moment in Kellanova history. With a 17x ROI, it not only redefined how brands show up in sports but also became a case study in modern marketing.

A key architect of Kellanova’s Full Funnel Marketing transformation, her work has earned top industry accolades, including Ad Age’s 40 Under 40 (2024), multiple Effie, Clio and Cannes Lions awards, and a recipient of Chicago Ad Federation Rising Star.

With extensive agency and client-side experience—spanning global markets—she brings a sharp strategic vision and passion for creative excellence. When she’s not shaping breakthrough and data-driven campaigns, she’s a proud mom to Zoey (4) and Roslyn (1), and a lover of the outdoors and music festivals.

Jenny’s LinkedIn

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