Jennifer is a design leader with over 25 years of guiding organizations through digital transformation by building diverse teams, digital products and systems, and campaigns that consistently drive results. As the Chief Experience Officer of ThomasArts, she serves as the agency’s executive leader of customer experience and technology practice, leading experience strategy and digital transformation. Prior to joining ThomasArts, she was contracted by UCLA Health to help create a data-driven culture to shift enterprise inertia toward a “precision health” and patient-centric future. Jennifer was formerly recruited by the American Marketing Association National Support Center as the Chief Experience Officer to redefine the business model for the organization and shape the way marketers interacted with the association. She has led human-centered design with many of the world’s foremost brands including Allstate, Unilever, Dell, Nabisco, and more. Also noteworthy is Jennifer’s stint with Harpo Productions where she led digital design. She was central to the original design of the Oprah brand digital strategy for the Oprah Winfrey Show, growing the Oprah website site to nearly 15 million monthly unique visitors.