I help marketing and branding leaders from startups to multibillion dollar companies to build brands that stand out, mean more in the market’s mind, and sell more year after year.

I bring an approach that is both familiar and innovative to drive marketing and branding strategy and execution.

I work with a range of organizations from technology builders to product providers. I have delivered measurable results for directors, vice presidents, and CMOs at Microsoft, Amazon, Mars, Bose, DuPont and others, as well as startups.

As the Principal Consultant at Brand Constellations LLC, I employ an innovative brand building model that constructs brands based on the eight dimensions people use to comprehend them. I have applied this framework in organizational and consulting roles driving brand success.

I bring a strong academic background, including a PhD and MBA in Marketing to my strategic consulting approach. I currently teach courses in marketing and branding at Washington State University and DePaul University.