Workshop Series

Social Listening

Thursday, 22 June 2023 12:00 pm - 1:00 pm

The key to unlocking business success in the digital age

Smart marketers know you have to go beyond traditional market research methods. Today, the power of social listening combined with cutting-edge technologies like ChatGPT can revolutionize your marketing efforts and propel your business ahead of the competition. Randy Hlavac will show you how social listening has been impacted by three technologies and what you can do to gain better insights into online conversations and customer sentiments.

You will learn:

  • The importance of active listening in the digital era
  • How to leverage social listening for a competitive advantage
  • What role technology plays in amplifying social listening efforts

Randy Hlavac

This is an online event via Zoom. Meeting details will be emailed to attendees 2 days, 2 hours and 10 minutes before the event.

AMA Chicago members: free
Guests: $20
Members of another AMA chapter: free
Full-time students: free

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