Join AMA’s Board of Directors
Lead, mentor and grow with a team of premier leaders at AMA Chicago.
“It’s a lot more rewarding if you volunteer, get on a committee and make a contribution. It raises the bar of the value you get out of the AMA.”
Bonnie Massa, President & Founder, Massa & Company
President, AMA Chicago
Being part of AMA Chicago’s Board of Directors gives you the opportunity to be in the company of some of Chicago’s most ambitious marketing leaders in the field. It’s also a chance to become part of a focused group of individuals who will share big ideas and shape the strategic marketing future of a premier, volunteer organization – one that’s established a 75-year legacy.
AMA Chicago is a chapter of the American Marketing Association and a non-profit corporation governed by a volunteer Board of Directors. Board members contribute their expertise in specific knowledge areas through committee participation.
The value of board membership
You’ll have an impact on chapter membership and the opportunity to bring new tools and expertise back to your organization. And, of course, you’ll receive all the benefits of membership and much more. These benefits include:
- Opportunities to connect with and work alongside marketing leaders in metro Chicago
- Investment in the future of marketing by giving back to the community
- Affiliation of your brand at the governance level of a national professional organization
- Experience working alongside professionals with varied marketing skill sets, broadening your marketing point of view
- Free access to all AMA Chicago events
- Specialized professional development through board-only events and expert speakers
- Opportunities to shape programming at a local level to impact the professional development and skill-building available to every marketer in Chicago
“It’s a way to meet some great people and grow your own personal network. You walk out with a whole new set of skills and knowledge that you didn’t have before.”
Pamela Wedgeworth, Communications Consultant & Senior Creative Director, Wedgeworth Communications
Director, MarketingTech Smart, AMA Chicago
Board member requirements
- Possess a passion for the mission of AMA Chicago and serve as a chapter ambassador for the Chicago marketing community
- Be fiscally responsible for AMA Chicago, including actively planning and approving its budget
- Be seasoned experts in their respective discipline, with leadership experience and the ability to manage teams through influence and collaboration
- Serve as CEO of their position by bringing new ideas to the chapter, evaluating their feasibility and engaging in their successful launch
- Assist in recruiting future board members and volunteers who possess the skills, commitment and energy to make significant contributions to advance the mission of AMA Chicago
- Have schedule flexibility to attend morning and/or evening events sponsored by the chapter as appropriate
- Attend monthly board meetings and other leadership sessions as determined by the chapter operations calendar
- Contribute 10 or more hours per month
- Serve a two-year term beginning at the start of the fiscal year in July
Committees at a Glance
Below are the eight standing board committees and their areas of responsibility. Download the committee description to view the full list of affiliated board positions.
The executive committee includes the immediate past president, president, president-elect, secretary and treasurer, and the executive director as a non-voting member. The executive committee’s authority and responsibilities are outlined in the chapter bylaws and include reviewing major issues facing the organization and making preliminary decisions for discussion and voting at the next full board meeting.
SIGs and all monthly programs.
Brand Smart, MarketingTech Smart, CMO Smart and smaller programming developed for executive marketers.
Strategy and implementation of the chapter’s communications efforts.
All aspects of the membership experience and maintaining acquisition and retention goals set by the board.
Developing partnerships with Chicago-area marketing agencies and service providers to financially support the chapter programming agenda.
All research the chapter conducts, maintaining the chapter CRM and providing the board with KPIs and other metrics that show the health of the chapter in all non-financial areas.
Developing and maintaining relationships with collegiate chapters, academic partners, tech startups and other marketing-centric industries in Chicago.
The President-Elect’s main function is to shadow the President and assist him/her while preparing for the upcoming year, becoming familiar with the processes and procedures required to run the chapter. Learn more [PDF]
As the Chief Executive Officer of the Chapter, the President is expected to perform all the duties specified by the Constitution and Bylaws or those approved by the Board of Directors. Learn more [PDF]
Immediate Past President
The Immediate Past President serves as a board member for one year immediately following their presidency. This continued involvement is essential for a smooth transition in chapter management and operation. Learn more [PDF]
In coordination with the President, the Secretary leads the chapter’s succession planning process. The Secretary corresponds with members and others, prepares Board minutes, maintains Chapter historical records and keeps current with the AMA activities. Learn more [PDF]
The Treasurer is responsible for monthly financial reporting to the board of directors, annual financial reporting to the chapter members and AMA and completing the chapter’s annual IRS filing requirements. Learn more [PDF]
The role of the Executive Director is first and foremost to aid the Chapter in its mission to educate, support, and enhance the performance of local marketing professionals. Learn more [PDF]
Vice President, Community Programming
The Vice President of Community Programming is responsible for the monthly programming and SIGs to increase member retention and engagement. Learn more [PDF]
Director, Community Programming
The Director, Community Programming reports to the Vice President of Community Programming and is responsible for quarterly programming with topics and speakers in the area of thought leadership on a broad range of marketing topics. Learn more [PDF]
The Director of Shared Interest Groups (SIGs) is responsible for developing, implementing and executing the chapter’s SIG strategy, aligning with the budget, as well as managing and leading a committee to implement all SIGs. Learn more [PDF]
Director, Brand Experience
More to come
Vice President, Executive Programming
The Vice President of Executive Programming is responsible for all of the programming associated with the AMA Chicago’s flagship annual events. These include MarketingTech Smart, BrandSmart, and CMO Smart. Learn more [PDF]
Vice President, Communications
The Vice President of Communications is responsible for all marketing functions that strategically support the AMA Chicago chapter. Learn more [PDF]
The Communications Director works closely with the Vice President of Communications and the Communications team to ensure completion and execution of communication tactics. Learn more [PDF]
Director, Email Marketing
The Director of Email Marketing is responsible for the creation, coordination and implementation of data-driven email campaigns and associated digital publications. Learn more [PDF]
Director, Website Experience
The Director of Website Experience is responsible for the development, implementation and maintenance of the design and infrastructure of the AMA Chicago website. Learn more [PDF]
Director, Social Media
The Director of Social Media is responsible for the management of AMA Chicago’s social media presence to improve brand awareness and target audience engagement. Learn more [PDF]
Vice President, Membership Relations
The Vice President of Membership Relations is responsible for creating a strategic plan to drive member retention and acquisition. Learn more [PDF]
Director, Membership Acquisition
The Director of Membership Acquisition is responsible for supporting the VP of Membership Relations in developing and implementing a plan to drive member acquisition. Learn more [PDF]
Director, Member Engagement
The Director of Member Engagement is responsible for developing and implementing a plan to drive retention in support of the value of membership. Learn more [PDF]
Director, Volunteer Talent Management
The Director of Volunteer Talent Management is responsible for developing and implementing a plan to drive volunteer recruitment and engagement. Learn more [PDF]
Vice President, Sponsorship
The Vice President of Sponsorship is responsible for procuring both cash and in-kind sponsorships for the chapter. Learn more [PDF]
Director, Brand Sponsorship Relations
More to come
Vice President, Marketing Insight
The Vice President Marketing Insight is responsible for creating a strategy to understand the organization’s membership through data. Learn more [PDF]
Director, Market Research
The Director of Market Research is responsible for the development, programming and fielding of all market research initiatives in an effort to support the larger strategy of understanding the organization’s landscape through data. Learn more [PDF]
The Director of Analytics is responsible for analyzing and mining existing member data, supporting the strategy to understand the organization’s membership through data. Learn more [PDF]
The Director of CRM is responsible for maintaining the chapter Salesforce installation. Learn more [PDF]
Vice President, Strategic Relations
The Vice President of Strategic Relations is responsible for outreach to local startups and businesses with the end goal of developing key partnerships and increasing interaction between AMA Chicago and local collegiate chapters. Learn more [PDF]
Director, Higher Ed & Collegiate Relations
More to come
Director, Startups & VCs Relations
More to come
“As we’re thinking about the programming, it’s something we can take back to our day jobs. It makes us better mentors, better managers, and better leaders. And, that’s a powerful opportunity.”
Jeffrey Moss, Founder & CEO, Parker Dewey
VP, Strategic Relations, AMA Chicago