Extended Deadline: March 17
The final deadline for BrandSmart Award submissions is Wednesday, March 17.
The Awards
Recognizing the very best of brand marketing from around the globe.
From Dubai to Des Moines and from Los Angeles to London, brand and agency marketers worldwide are encouraged to enter their best campaigns demonstrating brand innovation, customer engagement and advocacy, and overall integrated marketing excellence. A single campaign may be submitted into multiple categories.
Awards will be presented at the virtual BrandSmart 2021 conference on April 28 and 29, 2021. Winners need not be present.
The Golden Ratio
The BrandSmart Awards were inspired by the Golden Ratio and were created to celebrate the powerful relationship between beauty and measurement – the marriage of creativity and results.
Often found in nature, art and architecture, the Golden Ratio epitomizes the beauty of the integration of art and science – and recognizes those whose efforts exemplify this practice.
Complete requirements
Read our entry guidelines to learn about the 2021 BrandSmart Awards categories, eligibility requirements, submission guidelines, judging, and related logistics. Submit your best brand marketing campaigns from 2020 online at BrandSmartAwards.org before March 17, 2021.
Download the BrandSmart Award Guidelines
Award Categories
BRAND INTRODUCTION AWARD
Recognizing the best marketing campaign to introduce a new product or service.
BRAND MOMENTUM AWARD
Recognizing the best marketing campaign for an existing product or service.
BRAND ENGAGEMENT AWARD
Recognizing the best customer engagement campaign.
INTEGRATED MARKETING AWARD
Recognizing the best integration of offline and online brand marketing to achieve a business outcome.
Award Categories
BRAND ADVOCACY AWARD
Recognizing the best brand advocacy marketing campaign to achieve a business outcome.
CAUSE MARKETING AWARD
Recognizing the best marketing campaign to support and promote a cause or a proactive community service.
INFLUENCER MARKETING AWARD
Recognizing the most effective, creative use of an influencer marketing campaign to achieve a business outcome.
BRAND INNOVATION AWARD
Recognizing the best implementation of technology and/or research in a marketing campaign.
Submissions
Submissions open on December 10, 2020. Please fill out the online form completely. Supporting documentation, such as images or videos, are mandatory and help strengthen your submission.
Please review the 2021 BrandSmart Awards Terms & Conditions in the appendix of these Entry Guidelines to create a comprehensive submission package.
Awards will be presented at the BrandSmart conference on April 29, 2021.
Early Bird – January 31, 2021 – $400 US
On-Time – February 28, 2021 – $500 US
Extended – March 17, 2021 – $600 US
The BrandSmart Awards judges panel features CMOs and marketing experts from around the globe.
Download the entry packet, including more details on the award categories, eligibility, judging guidelines and complete terms and conditions.
2020 Awards
The 2020 awards were held on July 1, 2020 as part of AMA Chicago’s BrandSmart conference.